Metalli Lindberg

Understanding strategy and values in book design

Re-reading tradition
Telling a fable from many centuries ago in today's world. Recovering a different relationship with reading and story telling. Rediscovering a story and values that were forgotten. Communicating in a new way, starting from an ancient fable. This publishing project is aimed at the large public of children and adults, interpreting a medieval story, "Fiore e Biancofiore", for the first time in Italian, with contemporary forms, colours, illustrations and materials. Activities performed: consulting, research, strategy, art direction, publishing. Re-reading tradition Re-reading tradition Re-reading tradition Re-reading tradition Re-reading tradition Re-reading tradition
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